American Tourister Ultra-Slim Attaché Advertisement (1960s)

1960s American Tourister luggage advertisement showing a closed black attaché case above an open case with red lining and a Merry Christmas card inside.

This 1960s American Tourister advert presents its Ultra-Slim attaché case as a Christmas gift. A closed black case appears above an open one, revealing vivid red lining and a small Merry Christmas card. The inside gets the spotlight The headline asks whether the case should be just as beautiful inside. The open case answers that … Read more

Gordon’s Gin Christmas Advertisement (1960s)

1960s Gordon’s gin Christmas advertisement showing a bottle, drinking glass and red ribbon over an old English etching of a woman with a fan and a smiling man holding a glass.

This 1960s Gordon’s gin Christmas advert places a bottle and glass over an old English etching. A red ribbon and mistletoe bring colour to the scene, while the headline links the drink with an old English holiday greeting. Old English Christmas imagery The caption dates the background etching to around 1780. Its finely drawn figures … Read more

Pioneer Car Stereo Advertisement — American Flag Design (1980s)

1980s Pioneer car stereo advertisement featuring a woman’s face wrapped in an American flag, with a stereo across her eyes and the headline Give your American car a dash of good looks.

This 1980s Pioneer car stereo advert combines a close-up portrait, an American flag and a receiver placed across the woman’s eyes. Its headline reads: “Give your American car a dash of good looks.” A stereo as sunglasses The black stereo takes the place of oversized sunglasses, framed by red lipstick and the flag’s bold stars … Read more

WHSmith Smith Set Children’s Club Advertisement (1990s)

1990s WHSmith Smith Set children’s club advertisement showing five colourful cartoon cats, the membership joining pack and a paper application form.

This illustrated 1990s WHSmith advertisement invites children to join The Smith Set, a club introduced by five colourful cartoon cats and a collection of membership goodies. The appeal of a joining pack The joining pack takes centre stage, with a badge, membership card, stickers, notepaper and a club file that folds out into a poster. … Read more

St Ivel Fiendish Feet Yoghurt Advertisement (1990s)

1990s St Ivel Fiendish Feet yoghurt comic-strip advertisement showing monster-faced yoghurt pots playing tricks inside a family fridge, with a column of named characters.

A 1990s St Ivel Fiendish Feet advertisement turns a family fridge into a comic-strip playground, where monster-faced yoghurt pots play tricks on the other food. A fridge full of characters The yoghurt pots become the cast of the advert: little feet, fangs and expressive faces give each one its own personality. Pink, yellow and blue … Read more

LEGO Technic Models Advertisement — Get Your Brain in Gear (1990s)

1990s LEGO Technic advertisement showing a helicopter, buggy, forklift, seaplane and yellow digger beside the slogan Get your brain in gear.

A colourful 1990s LEGO Technic magazine advertisement, bringing helicopters, vehicles and construction models together under the slogan “Get your brain in gear”. The blue grid background and oversized yellow digger give this advert its distinctive look. Smaller models and illustrated mechanical parts highlight the moving features of the Technic range.