The vintage advertising archive
This illustrated 1990s WHSmith advertisement invites children to join The Smith Set, a club introduced by five colourful cartoon cats and a collection of membership goodies. The appeal of a joining pack The joining pack takes centre stage, with a badge, membership card, stickers, notepaper and a club file that folds out into a poster. … Read more
A 1990s St Ivel Fiendish Feet advertisement turns a family fridge into a comic-strip playground, where monster-faced yoghurt pots play tricks on the other food. A fridge full of characters The yoghurt pots become the cast of the advert: little feet, fangs and expressive faces give each one its own personality. Pink, yellow and blue … Read more
A colourful 1990s LEGO Technic magazine advertisement, bringing helicopters, vehicles and construction models together under the slogan “Get your brain in gear”. The blue grid background and oversized yellow digger give this advert its distinctive look. Smaller models and illustrated mechanical parts highlight the moving features of the Technic range.
